Business Checklist For January

Written by Virginia Sarkis

In a business it is important to brainstorm and have a clear plan of objectives & expectations for the new year. This allows staff and management to be aware of what is expected in the new year & also allows for clear communication to take place between all parties in the business. There is a wide variety of topics that should be included this plan which is why I have compiled a checklist which includes the following:

1. Establish Your Goals & Expectations For The New Year
   Every year business have different ideas or goals that they set to achieve. These goals can span over a wide number of areas including financial goals, marketing goals or productivity goals. Whatever the goal is, it is important to share these expectations with your team as it is ultimately their responsibility  to ensure that the business goals are met. In addition, sharing these goals & expectations with your team will keep communication flow steady and will ensure that all employees are aware and on top of their tasks and projects for the new year.
   
   
2. Define Your Target Market
   Be sure to let your team know which particular market or audience you want to focus on. Every year it is wise to differentiate the market you are targeting in order to have a wider span of reach. Effectively communicate to your team who you wish to target and express ideas of how you wish to approach your target market.
   
   
3. Study Your Competition
   Assessing what your competition is doing can prove to be very beneficial for your business. You can establish who your competition is targeting and use it as a guideline to establish whether you are on the right track. Assessing your competition will also allow you to think of ways you can differentiate your business from the others, making it distinctive and one of a kind.
   
   
4. Inspire & Motivate Your Team For The New Year
   Inspire your team to go above & beyond the goals you have set for them. Share with them stories of your success and motivate them to achieve great  things for the new year.